FibreTrace® at KingPins24 : Know your jean’s genes with Reformation

Know your jean’s genes: the power of transparency with FibreTrace®, Good Earth Cotton®, Reformation, BOSSA and STROM.

April 30th, 2021

Written by FibreTrace®

Transparency is an industry effort and must be embraced at every level of the supply chain. What are the challenges involved within implementing traceability tech and what process must brands, manufacturers and spinners go through to successfully introduce complete transparency?

For April KingPins24, FibreTrace® spoke with Andrew Olah alongside Kathleen Talbot, Chief Sustainability Officer and VP Operations at Reformation, Burcu Ozek, Sales Manager at BOSSA, Baris Izcimen, Managing Partner at STROM, and Good Earth Cotton® to discuss the details of our recent collaboration and what commitment it required from every stage of the supply chain to make it a success.

Watch the panel below.



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