Masters of MAPPED: PVH

Join Denim Product Developer and Sustainability Coordinator, Shirley Zheng, in a 30-minute workshop followed by a Q&A which explores PVH's experience with FibreTrace® MAPPED and VERIFIED technology to date.

Hear from Shirley on PVH’s experience and insight as a partner of FibreTrace, the essential elements for successful adoption of traceability, and what's next in the traceability arena for the fashion industry.

About PVH

PVH is one of the world’s largest and most admired fashion companies, connecting with consumers in over 40 countries.

Their global iconic brands include Calvin Klein and TOMMY HILFIGER, with a 140-year history that is built on the strength of their brands, team and commitment to drive fashion forward for good.

https://www.pvh.com/company/about

This recording was taken on 20th April 2023.

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Meet the inventor of FibreTrace®

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Get MAPPED: Fibre Forward v Garment Backward